Not a sales call. A paid working session with clear outputs.

IS THIS YOU?
Enquiries come in… but follow-up isn’t always consistent
Work gets done… but it takes longer than it should
Admin keeps growing as the business grows
Systems don’t fully connect, so things get duplicated or missed
Customer feedback shows patterns (praise, questions, frustrations) — but nothing changes internally
Competitors look more “trusted” online and seem to win more of the same work
If yes: you don’t need more tools — you need clarity on what to fix first.
In most local markets, the business that appears more consistent and responsive gets the enquiry.
That perception is usually created by what happens behind the scenes:
clear processes, smoother handovers, faster follow-up, and systems that don’t rely on memory or “who’s working today”.
When those foundations aren’t in place, money leaks quietly through:
missed opportunities and slow responses
repeated errors and rework
time-heavy admin and manual workarounds
inconsistent customer experience
where value is being created
where time/money/opportunities are being lost
what to fix first (and what can wait)
Step 1 — 2-Hour Deep Dive Audit Session
We review your end-to-end customer journey:
where customers come from
how enquiries are handled
how orders/jobs are booked and delivered
where handovers break down
where payments get delayed
how feedback signals patterns in the operation
Step 2 — Your Custom Audit Report & Roadmap
You receive a clear, prioritised plan including:
the biggest “leaks” and what they cost (time, effort, missed revenue)
quick wins (7–14 days)
improvements to implement next (30–60 days)
a simple systems + workflow map
where automation/integration would genuinely help (only if needed)
Step 3 — 1-Hour Review & Action Planning Call
We walk through the report with you and confirm:
what to implement first
who should own each action
what success should look like in 30/60/90 days
Ready to get started?

Automation and AI can help — but only after the foundations are right.
When workflows are unclear and systems aren’t connected, adding new tools usually increases complexity.
This audit gives you the clarity to improve what matters most first — then automate only where it creates real return.

"This is EVERYTHING I have wanted in my business FINALLY coming to life"
PAUL AVINS
The Grown Up Business Coach


"In just weeks I have a clear marketing plan"
I would recommend Julius to anyone who wants to take the guesswork and stress out of online marketing and sales and learn from the best.

£997
2-Hour Deep Dive Audit Session
Custom Audit Report + Roadmap
1-Hour Review & Action Planning Call

I help business owners simplify how the business runs day to day — so growth doesn’t increase chaos and cost.
My background combines operations, systems thinking, and practical implementation. The goal is always the same: clarity first, fix the foundations, then scale with confidence.
Business Process Architect
AI & Automation Consultant
AI & Automation Agency Owner

STILL NOT SURE?
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The audit session is 2 hours, followed by a separate 1-hour review call once your report is ready.
Typically within 10–14 days after the audit session (longer only for complex cases).
No. It’s a paid working session. You’ll leave with clear findings and a prioritised plan.
Not at all. You can implement with your team. If you want us to help, the audit fee is credited toward implementation.
Perfectly fine. This is designed for business owners and operators — we keep it practical and clear.
Your customer journey end-to-end: enquiry → response → booking/order → fulfilment → payment → feedback patterns → retention.
Because the audit includes dedicated time and a custom report, it’s non-refundable — but we will clarify anything in the review call.


Twice a year, we gather for powerful in-person events.
Two times a year, Platinum members step away from the screen and join forces in person for a time of strategic acceleration.
These aren't your run-of-the-mill industry get-togethers. Our Platinum events are engineered to serve as launchpads for explosive growth.
How do we do it?
Breaking bread together: Nothing stirs up creative energy like shared meals and relaxed conversation. The best strategies often originate over dinner and drinks.
Non-stop networking and brainstorming: We take collaboration to the next level, creating an environment for constant ideation and problem-solving throughout the week.
Dedicated workshops: Our high-powered workshops provide you with invaluable time to strategize and implement new tactics. This is your opportunity to work ON your business, rather than just IN it.
These catalyst events take place in spring and fall, aligning with the seasons of change. So why not change the trajectory of your SaaS journey?




"I used to be a total non-events person... But coming to Matt's events I realized that there's SO much value you can take from these things than if you didn't join.
Everything I listen to I'm like 💡 "I could use that for my own business!"
It's revealed aspects of my business that I didn't even know I needed to focus on. It's opened my eyes to what I should focus on more"

Introducing Graham Lightner: the wizard behind the curtain, the operational prodigy who keeps the cogs of HL Pro Tools turning seamlessly. He's not just Matt's right hand man—he's the backbone, the pulse, and the driving force behind the engine of success that is HL Pro Tools.
Graham has a knack for operations and team building. He sees the big picture, sure, but it's the nuts and bolts that truly light his fire. He revels in the intricate dance of systems and processes, choreographing them into a performance that's as seamless as it is impressive.
He's a firm believer in the power of people, of culture, of creating an environment where everyone feels valued and empowered. He knows that a team's success is built on more than just tasks and targets—it's built on trust, respect, and a shared vision of excellence.

Introducing Melanie Knueven, the brilliant mind behind streamlined operations and efficient project management at HL Pro Tools. As the Director of Operations, Melanie has a remarkable talent for creating standard operating procedures and processes that bring harmony to projects, teams, and tasks.
Melanie's expertise lies in her ability to transform chaos into order. With a keen eye for detail and a passion for optimization, she crafts SOPs that become the guiding light for the entire team. She firmly believes in the adage "what gets measured gets managed," ensuring that every aspect of the business is meticulously tracked and improved upon.
As a true advocate of efficiency, Melanie understands that smooth operations are the backbone of success. By implementing her well-crafted processes, she empowers others to work seamlessly and achieve their full potential. Melanie delivers exceptional results and drives businesses forward with precision and purpose.

"If you're in the SaaS space, if you're an entrepreneur, if you're a marketer... I think this is a great fit. A lot of actionable advice + a lot of super inspiring stories and use cases. It's been an amazing experience, top to bottom."